Ford Australia post-2016...what should it look like?

[westy73]

Originally Posted by The Monty

Whilst I agree, I dont really have many more options in the Ford stable if the falcon goes. Three baby seats across the bak, I cant go anything smaller, such as the Mondeo. If the Territory was going to continue I would get one for sure, but it wont.

Three baby seats fit across a Tezza which is excellent. Will buy a new Tezza and/or Falcon as late as possible before Oct 2016 to see me into the mid to late 2020's and then see what happens.

[westy73]

Originally Posted by UberKnee

Seriously? This stuff again? Why should Ford continue to sink money to no reward into a tiny market that has basically shuned the Ford product?

If people are so upset about Ford betraying Australia, maybe they should have bought more Fords in Australia.

I agree mainly however if the market is sooooo small why are there 350+ different make/models on offer here ???????

I don't think it's going to be any different if Ford US import their range here. It's been done before and failed. I think it will be a major Ford pull out of the Aussie market down the track as we are just a blip numbers wise. IMO.

[Alan D Segal]

Originally Posted by GT-spec15

I have news for you Alan - cars are substantially more expensive here than overseas for a number of reasons. A new base Porsche 911 in the States is around $80k, the same car here, $230k.

There is no way FoA will import the Mustang and sell it for the same as a mid-range Focus.

Do the math.

How's this for some maths - I went to the Ford USA website. Typed in I wanted to buy a new Ford Fiesta. Saw that it starts at $14,600 Maximum Retail Sales Price. Went to the Ford Australia website. Fiesta starts at $18,692 Drive Away (Metro QLD). It is around 25% dearer to buy a Fiesta (not made in Australia) in Australia. It isn't more than double the price than it is in the USA.

I understand we're a smaller market and all that jazz, but asking double for what will be a global model from a volume manufacturer (different to porsche) sounds a bit like profiteering to me. Cheers, Al.

[4stanger]

It would be interesting what price Ford would put on their USA imports,
I would have thought comparing the pricing to what Chrysler offers.
e.g. on the websites, a base model Chrysler 300 in the US is $30,145 MSRP, in Oz $46,000 D/A.
SRT 8 is $49,250 MSRP in US, in Oz about $75,000 D/A (depending on where you live)
Basic manual GT v8 mustang is $30,900 MSRP. Could Ford sell this for less than $50,000?
A Shelby convertible is $59,800; it will cost more than a SRT8!
This sort of comparison has been done here before, we can all speculate, but the speculation should start with, will Ford bother to bring the Mustang this way?

[Alan D Segal]

Originally Posted by Arnaldo

It would be interesting what price Ford would put on their USA imports,
I would have thought comparing the pricing to what Chrysler offers.
e.g. on the websites, a base model Chrysler 300 in the US is $30,145 MSRP, in Oz $46,000 D/A.
...
Basic manual GT v8 mustang is $30,900 MSRP. Could Ford sell this for less than $50,000?

Call me old fashioned but from that I see Chrysler as being happy with a mere 50-odd % mark up on a model here in 'expensive' Australia, compared to in its north american homeland. IMHO it isn't outlandish to suggest that Ford should be happy with that kind of mark up on a similarly priced model too or even settle for a bit less.

As I have already mentioned in this thread if they bring the mustang here and if they expect us to pay more than 100% extra for the vehicle compared to USA pricing as suggested by other members that is actually not a good deal .

[GT-spec15]

Originally Posted by Alan D Segal

How's this for some maths - I went to the Ford USA website. Typed in I wanted to buy a new Ford Fiesta. Saw that it starts at $14,600 Maximum Retail Sales Price. Went to the Ford Australia website. Fiesta starts at $18,692 Drive Away (Metro QLD). It is around 25% dearer to buy a Fiesta (not made in Australia) in Australia. It isn't more than double the price than it is in the USA.

I understand we're a smaller market and all that jazz, but asking double for what will be a global model from a volume manufacturer (different to porsche) sounds a bit like profiteering to me. Cheers, Al.

Way to cite ONE example, when there are dozens of cars that cost multiple here what they do in the USA.

I'll go back to my first point, that they will not be selling Mustang here for the price of a midsize Focus....or a top end Focus for that matter.

Logically, it would be a fairly premium-positioned model in the lineup, and somewhere vaguely $60-80k would be far more palatable than the massive cost of importing one currently.

[janddbone]

If Hyundai can do RWD why can't Ford? Why give up all together on the large car segment that is still a Top 20 seller...

[stevz]

You CANNOT be serious!!!!

If I ever see one of these hideous abominations on the road I am going to crush it with my bare hands!!!!

[GT-spec15]

You're probably not the target market stevz.

There's nothing offensive about it?

[DJM83]

Originally Posted by stevz

image


You CANNOT be serious!!!!

If I ever see one of these hideous abominations on the road I am going to crush it with my bare hands!!!!

Looks are subjective, surely you understand that. What you dislike others may like.

[LeadFoot81]

Originally Posted by fte50

Hardly, this is more about the US parent company killing off any real inhouse competition in a bid to supply a large global platform and uphold Obamas new manufacturing plan, aswell as pleasing the American Auto Workers Union.

Geez, conspiracy theory much?

Mate, whether you like it or not Ford Australia is no longer a standalone operation. It's now a properly integrated part of Ford globally. While Aussie manufacturing will end in 2016, as a whole Ford Asia Pacific (which Ford Oz is part of) is ramping up to produce hundreds of thousands of cars. If anything we should be proud that Ford Oz is a centre of excellence, an engineering hub who's handy work will be seen and felt all over the world.

Would you (and so many others on these forums) be so angry if Falcon had gone global, but was built in Asia? Because long term if global RWD was to go ahead I dare say that would happen.

[Benno73]

Originally Posted by DJM83

Can it include this? If only it was around the same price here, 43kUSD so around 46k here, id have one if that were the case. Show em whos boss in Landcruiser park (QLD 4x4 playground for those who dont know)
http://www.ford.com/trucks/f150/trim/raptor/

image

How good is this, put the Raptor on Ford's shopping list for post 2016.
The Taurus should be left in the big book of mistakes and never seen again
The new Kuga looks great.
Mustang a given
Focus a given.
Territory (aka Terrify). Diesel option only

[UberKnee]

Originally Posted by westy73

I agree mainly however if the market is sooooo small why are there 350+ different make/models on offer here ???????

I don't think it's going to be any different if Ford US import their range here. It's been done before and failed. I think it will be a major Ford pull out of the Aussie market down the track as we are just a blip numbers wise. IMO.

Because we're still a market. It doesn't hurt BMW, Audi, Mitsubishi, Mercedes, Ford, Jaguar, etc to export their products here and have them sold. Its different when an entire company is relying solely on this market and building cars in this economy to make profit. Holden are surviving on exports to the states, Toyota have a global range, etc.

Ford will never totally pull out because they can make cars cheap as **** in the States then send them here and sell them for twice as much as they do in America. Its a decent profit in that regard, but when they're building cars here to a market that has shunned Falcon midst journalists that hate everything Ford does and praise the **** out of Holdens biggest mistakes the profit isn't there to sustain local manufacture.

[Bossxr8]

Originally Posted by GT-spec15

My understanding is that F-series was a very strong seller when they came here some years back, and resale values remain strong which points to a solid demand for them even on the used market. Why not bring them in again? Many Australians lug big loads, whether for work or play.

As for Mustang it will all come down to price. If they can have it in showrooms at a reasonable figure I reckon they will find homes, but it will need to be substantially less than the ~$150k they seem to start at for private import.

A 'base' V8 Mustang GT for around $75k would be a good thing.

If they are going to price it at 75k they may as well just leave it in the US, it would be a waste of time. In comparison the base Mustang V6 is actually cheaper than the Toyota 86 (sold as the Scion FR-S) in the US by 2k, and the 86 sells for 29k here. If they can't bring the base V6 in for less than 35k and the V8 less than 45k they are greedy as hell.

Ford need to follow Toyota's lead and give it a decent price and watch it fly out the door. Just look how popular the 86 is, and the Mustang is so much cooler in every way, it actually has the sort of torque an 86 could only dream of, and a heritage too, plus the V8 option.

Ford priced the previous Mustang Cobra over 75k and it took years to clear the stock out of the yards as no one was prepared to pay that much. They should learn from it.

[FPV8U]

Agreed BossXR8, if the exchange rate is similar to now i'd hope the 5.0L GT Model could be had with decent options for around 45K drive away.

[prydey]

Originally Posted by Bossxr8

If they are going to price it at 75k they may as well just leave it in the US, it would be a waste of time. In comparison the base Mustang V6 is actually cheaper than the Toyota 86 (sold as the Scion FR-S) in the US by 2k, and the 86 sells for 29k here. If they can't bring the base V6 in for less than 35k and the V8 less than 45k they are greedy as hell.

Ford need to follow Toyota's lead and give it a decent price and watch it fly out the door. Just look how popular the 86 is, and the Mustang is so much cooler in every way, it actually has the sort of torque an 86 could only dream of, and a heritage too, plus the V8 option.

Ford priced the previous Mustang Cobra over 75k and it took years to clear the stock out of the yards as no one was prepared to pay that much. They should learn from it.

its totally irrelevant to compare the 2 markets (US and Aus). do you really think they would price the mustang at the same price as focus? i would imagine the base version might start around $50k and go up from there, similar to what FPV's price structure is. which manufacturer offers a premium sports model for less?

given how diverse and multicultural austalia is now, i would suggest that mustang would mean more to most people than GT.

either way, I doubt ford will be expecting massive sales from it. the beauty is, it won't need to sell in massive numbers, just like the whole range post 2016. there are many benefits to a global line up.

[Nikked]

Originally Posted by stevz

image


You CANNOT be serious!!!!

If I ever see one of these hideous abominations on the road I am going to crush it with my bare hands!!!!

Miles ahead of the old KA, and the current spark.


Would be popular for young women...

[fte50]

Originally Posted by LeadFoot81

Geez, conspiracy theory much?

Mate, whether you like it or not Ford Australia is no longer a standalone operation. It's now a properly integrated part of Ford globally. While Aussie manufacturing will end in 2016, as a whole Ford Asia Pacific (which Ford Oz is part of) is ramping up to produce hundreds of thousands of cars. If anything we should be proud that Ford Oz is a centre of excellence, an engineering hub who's handy work will be seen and felt all over the world.

Would you (and so many others on these forums) be so angry if Falcon had gone global, but was built in Asia? Because long term if global RWD was to go ahead I dare say that would happen.

Haha, just like a cocky, your words resemble fluff with icing ontop, opinions spoken before in motoring journals. What you dont get though is what they dont write about in detail - perhaps you should look abit deeper into the politics of manufacturing - and i dont mean ford vs holden, try ford oz vs ford usa, holden vs gm, and toyota oz vs toyata thai.
You wont find that info in any Graziano speech.
Lastly your too damn right id be more so ****ed if our homegrown icon became a global sensation but was given to an offshore hand to build.

[stang65]

Mustang will come in at current GT pricing to feel the gap, they might even only give us the V8 version to make it more unique.

[fte50]

Lets just hope its build quality is on par with that of falcon - the yanks arent exactly known for having well finished details.

[Bossxr8]

Originally Posted by prydey

its totally irrelevant to compare the 2 markets (US and Aus). do you really think they would price the mustang at the same price as focus? i would imagine the base version might start around $50k and go up from there, similar to what FPV's price structure is. which manufacturer offers a premium sports model for less?

given how diverse and multicultural austalia is now, i would suggest that mustang would mean more to most people than GT.

either way, I doubt ford will be expecting massive sales from it. the beauty is, it won't need to sell in massive numbers, just like the whole range post 2016. there are many benefits to a global line up.

The point I was trying to make is that if FoA tried to they could get pricing down quite low, and watch it fly out the door. Just depends on how greedy they want to be with profit levels. I'm sure Toyota kept the price of 86 down because of the halo effect it creates for the brand. Ford should do the same with Mustang, drop a bit of profit for the positive image it creates.

[Nikked]

"cars are cheaper in America, Australia is a rip off, the companies are gouging us"

Same thing over and over again...

Its not just cars, Australia is more expensive in just about every area, full stop.

[stang65]

Two different types of products Boss, one has heritage and was developed by one company,the other was a co developed car btw two companies which would have saved them alot of money and is only a four cylinder coupe that couldn`t pull the skin of a rice pudding.

it might handle but it is no different to an old school celica.Going by your point a porshe or ferrari should be at the same price, they only have 2 doors whats the big deal?.

[Bossxr8]

Originally Posted by stang65

Two different types of products Boss, one has heritage and was developed by one company,the other was a co developed car btw two companies which would have saved them alot of money and is only a four cylinder coupe that couldn`t pull the skin of a rice pudding.

it might handle but it is no different to an old school celica.Going by your point a porshe or ferrari should be at the same price, they only have 2 doors whats the big deal?.

Whats your point, you have none.

Doesn't change the fact the Mustang is actually cheaper in the US than the 86 is. I don't know what you are getting at. If heritage was important to price then the Mustang would be alot more expensive than an 86.

I am only comparing them on price and that they are 2 door coupes.

I'm out.

[jpd80]

A good rule of thumb for larger vehicles USA Vs Australian price is to add 50% to the US MSRP.
By that "theory" a $30,000 V8 GT Mustang would be around $45,000 here in RHD plus on roads..
A $37,000 Taurus SHO would in "theory" cost around $54,000 plus on road costs..

[FPV8U]

I'd have thought the GT500 would fill the FPV void rather than the GT 5.0L Model.

Are you going to come out and pay 65-70K for a 5L 300kw Mustang with basic brakes and fitout features when HSV is selling a 400kw Supercar with all the Tech and Gizmos for 20K more..

[stang65]

Originally Posted by Bossxr8

Whats your point, you have none.

Doesn't change the fact the Mustang is actually cheaper in the US than the 86 is. I don't know what you are getting at. If heritage was important to price then the Mustang would be alot more expensive than an 86.

I am only comparing them on price and that they are 2 door coupes.

I'm out.

A Mecedes is cheaper in Germany than it is in Australia.... that's my point.

[UberKnee]

Theres no reason the Mustang can't be sold for 40-50k for the basic model V8. Ford would still make a killing off of them due to being built cheap as chips in the States.

Originally Posted by fte50

Lets just hope its build quality is on par with that of falcon - the yanks arent exactly known for having well finished details.

Aussie - American quality is pretty much on par, nothing spectacular but good enough.

[Alan D Segal]

Originally Posted by prydey

its totally irrelevant to compare the 2 markets (US and Aus). do you really think they would price the mustang at the same price as focus? i would imagine the base version might start around $50k and go up from there, similar to what FPV's price structure is. which manufacturer offers a premium sports model for less?

If you think the base (6 cylinder) mustang is viewed as a 'premium' product in the USA and should be here IMHO you're not qualified to make any comment on the markets or what price cars should be.

As others have pointed out other than the fact it is a RWD coupe (which there aren't a lot of in lower price brackets) there's nothing special about the base model and certainly not enough to justify FPV money.

[prydey]

Originally Posted by Alan D Segal

If you think the base (6 cylinder) mustang is viewed as a 'premium' product in the USA and should be here IMHO you're not qualified to make any comment on the markets or what price cars should be.

As others have pointed out other than the fact it is a RWD coupe (which there aren't a lot of in lower price brackets) there's nothing special about the base model and certainly not enough to justify FPV money.

i don't give a rats how its perceived in the US. in case you haven't noticed, we aren't in the US, we're in australia. its like saying mercs are common in europe so why should they be seen as a premium product in australia.

mustang will land here soon enough, and then perhaps we can revisit this thread and see who was closest.